The Four Essential Marketing Spots Explained

0Digg DiggI recently appeared as a guest on the Business Owner’s Toolkit podcast and they asked me to explain my Four-Spot Marketing Model. It contains what I consider to be the four essential spots of marketing: Branding, Experience, Conversation, Promotion. I’ve illustrated them here in The Marketing Circle of Life, But Greg Corombos of Toolkit…

Personalized Group Coaching Now Available

0Digg DiggJay Ehret of The Marketing Spot is now accepting enrollment into his summer semester of group coaching. Only eight businesses will participate in this intimate program. This  is the same DIY Marketing process that Jay has used with his consulting clients for the past several years. This group option lowers the cost of the…

Notice: Changes in The Marketing Spot Website

0Digg Digg You may notice some website weirdness over the next week or so, and especially this weekend. For the past month we have been re-building TheMarketingSpot.com using the Headway WordPress platform. We’ve been building it in the background and now will begin publicly unveiling the site this weekend. The reason is that we are converting…

The Branding Process Explained for Small Businesses

0Digg DiggThe Marketing Spot’s Jay Ehret was recently a guest on Mike Klassen’s Magalog Guy Podcast, discussing marketing principles that make sense. Jay and Mike spent a great deal of time diving into branding basics. You can listen to the podcast in the player below. There’s a lot of branding advice packed into this podcast,…

The Four Essential Marketing Spots Explained

0Digg DiggI recently appeared as a guest on the Business Owner’s Toolkit podcast and they asked me to explain my Four-Spot Marketing Model. It contains what I consider to be the four essential spots of marketing: Branding, Experience, Conversation, Promotion. I’ve illustrated them here in The Marketing Circle of Life, But Greg Corombos of Toolkit…

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